As 2025 comes to a close, it’s clear this year was anything but ordinary for Bigin. Month after month, the CRM rolled out meaningful improvements designed to make small‑business operations smoother, smarter, and more connected. From automation to mobile enhancements, Bigin continued to evolve into a more capable and intuitive platform for users around the world.
2025 introduced a wide range of updates that strengthened every part of the Bigin experience:
Booking Pages made scheduling effortless with no‑code booking links, automatic meeting creation, and seamless integration with Zoho Meeting and Zoom.
External Record Sharing allowed businesses to share real‑time updates with customers, reducing back‑and‑forth communication and improving transparency.
WhatsApp Automation brought smarter engagement with automated messages, richer templates, and even audio messaging for a more personal touch.
Audit Log Filters made it easier to track specific actions and maintain clarity across your CRM.
Zoho Flow Actions enabled cross‑app automation, letting Bigin trigger actions in tools like QuickBooks, Slack, and more.
Email Enhancements introduced draft saving, scheduled sending, improved campaign metrics, and better spam filtering for cleaner pipelines.
QuickBooks Online Integration brought invoicing and inventory management directly into Bigin.
In‑built Card Scanner made capturing leads on the go effortless through the mobile app.
LeadChain for Google Ads expanded lead capture to include Google and Click‑to‑WhatsApp ads.
Workflow and Form Enhancements offered more control, better validation, and smarter autofill options for cleaner data and smoother processes.
Zoho MCP Integration unlocked secure AI‑powered interactions, from drafting follow‑ups to updating records with simple prompts.
Access Controls and Export Improvements gave users more precision over data visibility and exporting large datasets.
Deal and Product Management Updates simplified complex deals with per‑product assignments and automatic pricing adjustments.
Major Mobile App Upgrades brought Signals, WhatsApp Templates, Books integration, improved navigation, and even Apple Watch support — making Bigin more powerful on the go than ever.
The momentum doesn’t stop here. Bigin is gearing up for an exciting 2026 with a strong focus on AI‑driven productivity:
Zia Agents will introduce tools like the Reply Assistant, CrossSell Genie, and Churn Analyzer to automate communication, uncover opportunities, and analyse lost deals.
Record Summarizer and Dashboard Assistant will help users understand data faster and build meaningful reports with ease.
Cadences will streamline lead follow‑up with automated, structured outreach sequences.
With these upcoming features, 2026 is shaping up to be a transformative year for Bigin users.